Steve Colby is a national and international award-winning director and cinematographer. Steve’s work for leading local and national advertising agencies has taken him to over five continents, fifteen countries, and forty-five states.
Steve built Pogo Pictures in Decatur, Georgia, with over thirty years of industry experience. Under his leadership, Pogo has brought together a talented group of directors with diverse, pointed, and emotionally impactful work to exceed client expectations.
An Atlanta native, Steve is a tequila connoisseur, film photographer, and artist.
Ruth is your first call to produce a commercial. She works closely with Pogo’s directors to create bids that hit key elements important to the Agency and Client. Once the job is awarded, Ruth is still there, overseeing the production with daily updates from the Line Producer. For Ruth, it’s client service, communication, and always over delivering.
Since 2012, Ruth has been the Southeast President of the Association of Independent Commercial Producers. She works to develop industry standards, as well as strengthen dialogue and relationships within the advertising community.
Ruth loves traveling and is Pogo’s restaurant connoisseur.
Joe oversees vendor relationships and assists with bids, treatments and pitches. When production kicks into high gear, Joe can usually be found making sense of a pile of storyboard frames or lending a hand on set with the camera department.
A New Yorker and summa cum laude graduate of the Art Institute of Atlanta with a bachelor of fine arts in digital filmmaking, Joe is a skilled, critical support system to our team of directors and producers.
Growing up, Joe could be found backstage in community theater productions. He quickly realized his passion for production working sound, props, and pulling strings to make scenery changes.
Joe appreciates great design, typography, electronic music, and vodka. In his spare time, he checks out indie films and makes annual pilgrimages to Burning Man.
Madison is our go-to team player. She researches for directors’ treatments, books crew, and assists on set while running the office and managing Pogo’s social media.
Madison came to Pogo after graduating from The University of Georgia with a degree in Digital and Broadcast Journalism. She credits her tenacity to time spent as a reporter in Athens and as a video production intern for Gannett in Atlanta.
A pop culture enthusiast and Atlanta native, Madison is Pogo’s avid concert goer and always on the hunt for the perfect city skyline view.
Lisa Moore is outside business and legal counsel for Pogo Pictures. She is the principal of her own entertainment and intellectual property boutique law practice: The Moore Firm, LLC. A veteran of entertainment law, Lisa has represented numerous A-list talent, entertainment and production companies and has overseen transactions involving financing, producing and distributing film, television and new media projects.
An AV Rated lawyer, author and former Adjunct Professor at Emory University, Lisa has served as Chair of the Entertainment Section for the State Bar of Georgia. She was recently selected as one of Georgia’s Top Rated Lawyers of 2015 and a SuperLawyer 2014-2016 for her entertainment practice. She is licensed in both Georgia and Texas.
During her down time, Lisa loves to ‘relax’ with her family, playing tennis, listening to live music, and chasing after her three kids.